On January 15th, the official website of Apple China announced the launch of a limited time promotion for the Chinese New Year from January 18th to 21st. Apple introduces that purchasing iPhone 15 Pro, iPhone 15 Pro Max, iPhone 15, iPhone 15 Plus, iPhone 14, iPhone 14 Plus, or iPhone 13 through eligible payment methods can save up to RMB 500 *.
Purchase a 13 inch or 15 inch MacBook Air (M2 chip model) or a 13 inch MacBook Air (M1 chip model) using a payment method that meets the conditions, and save up to RMB 800 *.
Purchase an iPad Pro, iPad Air, iPad (10th generation), or iPad mini using a payment method that meets the conditions, and can save up to RMB 400 *. Buying an Apple Watch SE through a payment method that meets the conditions can save RMB 200 *.
Previously, analysts at Wall Street investment bank Jefferies reported in a report that Apple's iPhone sales in China decreased by 30% in the first week of 2024.