On March 1st, according to the Daily Economic News, it was learned from insiders at JD.com that JD.com has announced the "JD Retail Boss Unit Annual Bonus Distribution Announcement" on its intranet.
The announcement shows that in response to JD's procurement and sales, JD has significantly increased its investment in year-end bonuses, with a year-on-year increase of 72%. Among them, 16 business groups received a total bonus of over 20 times their monthly salary, and the highest business group received a total bonus of over 50 times their monthly salary.
JD issues excess year-end bonuses to procurement and sales employees
According to Daily Economic News, the JD Retail Boss unit was actually an organizational adjustment made by JD in April last year to streamline the organizational hierarchy and give more decision-making power to directly combat business units.
This adjustment is mainly aimed at creating more opportunities, promoting the emergence of excellent Boss talents, and also providing corresponding organizational talent guarantees for JD's low-priced strategy. Adjusting salaries and improving incentive measures are also the results of the implementation of JD Big Boss's organizational transformation.
The internal announcement also shows that "in order to vigorously repay the frontline procurement and sales brothers, the company will comprehensively increase the investment in bonuses, implement distribution according to contribution, and no cap." In addition, in 2024, JD.com will continue to increase resource investment in Boss units to incentivize JD procurement and sales who have made achievements, allowing them to receive incentive returns far beyond the market level.
JD's sales live streaming room went viral on Double 11 last year, which is also JD's most eye-catching achievement after implementing a one-year low price strategy. Live streaming sales is an important action to strengthen JD's low price mentality and is also one of the specific implementation forms of JD's low price strategy. Of course, pushing the behind the scenes sales staff to the forefront also to some extent compensates for JD's relative lack in the live streaming track before.
Multiple salary increases for "brothers"!
In fact, not long ago, JD.com had announced that it would increase salaries for frontline employees such as JD.com sales and customer service.
On February 5th, JD suddenly released good news: starting from February 1st, 2024, over 20000 JD frontline customer service employees have achieved an average annual salary increase of over 30%.
On December 27, 2023, JD Group also announced that starting from January 1, 2024, the annual fixed salary of frontline business personnel such as JD's procurement and sales will increase by nearly 100%. At the beginning of 2024, JD Retail will have an average salary increase of no less than 20% for all employees.
JD stated in its salary increase announcement that this year is the 12th year JD has been committed to delivering goods during the Spring Festival. JD's customer service team will also have over 10000 people dedicated to their positions, providing professional and thoughtful services to accompany users through the holiday. This year, JD.com has provided free "visiting rooms" for the relatives of customer service employees on duty in Suqian, Chengdu, and Wuhan, and organized a series of New Year themed activities such as writing Spring Festival couplets, making dumplings, and having a New Year's Eve dinner to celebrate the Chinese New Year with their families.
JD.com stated that only by treating employees well can employees serve customers with sincerity. In addition to paying the "five insurances and one fund" for all employees, JD.com has also established a multi-dimensional welfare care and talent development mechanism, allowing employees to live a more hopeful and better life.
In fact, Securities Times reporters learned that in addition to the recent salary increase announcement mentioned earlier, in July 2021, JD.com announced that from July 1, 2021 to July 1, 2023, it would gradually increase the average annual salary of employees from 14 to 16 in two years, and directly increase the salary by two months on the basis of before July 1, 2021.
In its 2022 annual report, JD.com also stated: "We are committed to attracting talent by providing competitive compensation and encouraging employees to achieve their career goals. At the same time, we also cultivate a sense of belonging among employees, strengthen result orientation, and strive for excellence to build our talent pool.". We firmly believe that a focused team, a sound organizational structure, and a rock solid corporate culture will ensure our strategic execution and drive the company's quality growth in the coming years
It is reported that JD Logistics has a large number of frontline logistics employees such as delivery couriers, warehousing and sorting personnel. Logistics delivery personnel are mainly self owned employees, and their salary level is relatively high in the industry. In addition to paying five insurances and one fund for frontline employees, JD.com also provides supplementary accidental injury commercial insurance, as well as additional benefits such as supplementary medical insurance, annual physical examinations, and meal subsidies, striving to provide employees with superior welfare conditions. In 2022, JD Group's compensation and welfare expenses for frontline logistics employees reached 44.6 billion yuan.
JD Express's Little Brother's Revenue Over One Million Yuan in Three Years Over the Past Hundred Years
It is understood that JD.com also announced the income of many delivery guys in January this year. At present, nearly a hundred JD express delivery guys have earned over one million yuan in three years, and even some express delivery guys in the Chaoshan area of Guangdong have earned over two million yuan in three years.
JD founder and chairman of the board, Liu Qiangdong, once publicly stated, "I believe that treating employees well can never change, allowing them to have hope in their lives and full of confidence in the future."
Previously, JD Group released its performance for the third quarter of 2023, showing that the company's total human resources expenditure (including its own employees and external personnel) reached RMB 25.9 billion and RMB 76.3 billion in the third quarter and first nine months of 2023, respectively.
The report shows that in the third quarter of 2023, JD Group's revenue was RMB 247.7 billion, an increase of 1.7% compared to the third quarter of 2022; The operating profit for the quarter was RMB 9.3 billion, compared to RMB 8.7 billion in the same period last year. Under non US GAAP, JD Group's operating profit for the quarter was 11.1 billion yuan, compared to 9.9 billion yuan in the same period last year.