On the evening of October 21st at 8pm, the 2024 Tmall Double 11 spot sale will begin, with government subsidies increasing further. On the basis of big appliances, Tmall's Double 11 spot sales period has added more than 90 categories such as small home appliances, smart homes, furniture, mobile phones, computers, audio and video digital, etc., which can be combined with Tmall's Double 11 discounts. Over 100000 high-end products can be sold at as low as 60% off spot.
Consumers can receive government subsidies by searching for "government subsidies" on the homepage of the Taobao App, and can add Tmall Double 11 discounts when placing orders online. This year's Singles' Day, the brand's official overall price will be reduced by 15%. At the same time, Tmall will offer multiple discounts such as a 50 yuan discount for every 300 yuan spent on cross store purchases and an 88VIP coupon for up to 1600 yuan, setting a new low price in history.
(Enterprise image provided)
It is worth mentioning that consumers can use government subsidies to directly purchase new products or trade in old products, and receive immediate discounts when placing orders. The amount of government subsidies this time is limited, first come, first served. Home appliances, which have always had relatively stable prices, have achieved a large-scale 40% discount through government subsidies combined with Double 11 discounts.
At present, Zhejiang, Guangdong, Sichuan, Shanghai, Shandong, Hebei, Hubei, Hunan, Anhui, Shanxi, Fujian, Shaanxi, Henan and other provinces and cities have successively issued government subsidies on Tmall. Consumers who purchase first level energy-efficient or water efficient household appliances can enjoy a subsidy of 20% of the product's purchase price, while second level energy-efficient or water efficient products can enjoy a subsidy of 15%, with a maximum subsidy of 2000 yuan per type of product.
At present, Tmall supports 1800 districts and counties across the country to provide door-to-door "new delivery" and "old retrieval" of large items such as air conditioners, refrigerators, washing machines, televisions, etc., reducing the previous need for two to three door-to-door experiences to one, which can be completed in one stop. In addition, Tmall also provides free on-site dismantling and retrieval services for second-hand toilets, clothes racks, sofas and other non salvage waste that originally required money to be disposed of.
