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Shuanghui Development Joins Hands with JD.com to Explore New Models of O2O Channel Operation

王俊杰2017
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Recently, Shuanghui Development and JD Daojia held a work meeting in Beijing. Vice President of Shuanghui Development Guo Yunlong, Minister of Key Account Department Zhang Jingchao, and Head of JD Daojia Brand Business Department Tang Rui attended the meeting. Both sides will conduct in-depth discussions on the operation of the meat industry in the O2O track and jointly plan a new chapter of cooperative development.
As the largest and world leading meat service provider in China, Shuanghui has a strong market foundation and research and development capabilities, and has been continuously improving product quality and service levels. JD has achieved significant results in the O2O field with its powerful e-commerce platform and comprehensive logistics system. During this meeting, both sides reached a consensus on strategic cooperation, product customization, and channel expansion, jointly exploring new models of O2O channel operation, and promoting the rapid development of the meat industry in the O2O track.
In terms of O2O operations, Shuanghui and JD Daojia will rely on their respective advantages to jointly create a new retail model that integrates online and offline. Both parties utilize Shuanghui's years of deep cultivation experience and industrial layout in the fresh food field, while leveraging the JD Home Delivery Platform and delivery system to jointly explore breaking through the bottleneck of instant fresh food delivery, providing consumers with more convenient and efficient delivery services, and improving the consumer experience.
The successful holding of this strategic meeting marks a solid step forward in the cooperation between Shuanghui and JD.com in the meat industry and O2O track. In the future, both sides will continue to work together and actively expand cooperation areas, bringing consumers more high-quality products, convenient services, and efficient shopping experiences.
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