In the technology industry over the past year, the AI big model has been extremely popular. The reporter from the Science and Technology Innovation Board Daily noticed that during the Spring Festival this year, Alibaba, Baidu, Alipay and other major Internet manufacturers have launched the AIGC Spring Festival application in order to promote the larger scale implementation of the big model.
Many industry insiders believe that as big models become more mature and stable, 2024 will enter the first year of big model application. According to IDC's prediction, AIGC (Generative AI) will have a huge impact on industries such as marketing and software testing in the next five years. By 2026, generative AI will undertake 42% of traditional marketing mundane tasks. By 2028, tools based on generative AI will be able to write 80% of software testing work. By 2027, 40% of existing job roles in G20 organizations will be redefined or eliminated due to the adoption of generative AI.
Alibaba and Baidu are laying out AI applications for the Chinese New Year
During the Spring Festival, Baidu's apps, Baidu Netdisk, and other applications are all launched in bulk.
Baidu Online launched activities such as "AI the Year of the Loong photo", "AI cute pet facial expression pack", "AI fortune", etc. in combination with AI technology. Users can upload a photo and generate an AI photo of a celebrity in just a few seconds; Upload 9 pet photos, after training in the AI backend, you can generate a pet digital avatar and generate 9 cute pet New Year greeting emoticons. There are also functions such as "AI fortune telling", "AI auspicious words", and "AI bar spirit".
In the Baidu app, you can use functions such as writing blessings, drawing portraits, drawing dragons, and taking photos. Blessings can also be written as hidden poems.
The Tongyi Qianwen APP has launched new AI features during the Spring Festival, including a family photo function, customized multi person templates with different styles, and personalized New Year photos, including elements such as celebrating with the dragon and celebrating the new year with the panda.
Among them, the AI family portrait function can upload family photos to generate family portrait photos with different styles and backgrounds. It is a familiar photo creation application, with a total of 12 templates, supporting imaging for 2-8 people.
The Tongyi Qianwen APP has upgraded the template for the National Dance King, adding templates for New Year's greetings and dancing together with the dragon image. And it has added the "Tongyi Wanxiang - Everything Becomes a Dragon" function, which can be converted into the image of a dragon with just one click, whether it is a portrait photo or a daily still life.
In this update to the Tongyi Qianwen APP, Spring Festival themed intelligent agents have also been added, similar to the AI roles in character.ai. Each intelligent agent represents a role or a function, such as the Hidden Head Poetry intelligent agent and the Little Fulong intelligent agent.
Nearly 600 million people experienced Alipay AI technology during the Spring Festival
The annual Alipay Five Happiness Festival has incorporated more AI elements in the the Year of the Loong. According to the data released by Alipay on February 16, nearly 600 million people experienced Alipay AI technology during the Spring Festival, including "electronic money collection", "digital fireworks", "AI looking for happiness", "small purse", "AI red envelope", "AI taking family photos", etc.
Among them, 100 million people poured into Alipay to watch the video of "receiving money". In the just concluded Alipay Five Happiness Campaign, nearly 3 billion AI generated "Fu" characters were found. Since the launch before the Spring Festival, nearly 3 million people have generated AI photos in Alipay's "Space Time Photo Gallery"; Nearly 12 million people use Alipay to send AI red packets for blessings; Nearly 16 million digital fireworks were lit on Alipay APP.
Chen Liang, CTO of Alipay, believes that this year's Five Happiness Festival is an AI driven Five Happiness Festival. Whether it is for consumers or internal employees, it is a solution to the problem of large-scale implementation.
"Every year, hundreds of millions of people participate in the 'Five Blessings' event. With so many people utilizing AI capabilities and services, if costs can also be controlled, it can ensure the large-scale implementation of AI."
40% of job roles will be affected by AI in 2027
In the past year, the AI track has been revitalized and once again reached the pinnacle of the technological landscape. Compared to the hustle and bustle of the big model battlefield, AIGC's pace in the application landing scenario is slightly hesitant. And this may be a crucial factor in the outcome of this year's AI battlefield game. As players continue to serve the main course of this feast, the first year of big model applications will also come.
IDC predicts that generative AI will be implemented in marketing, software testing, and other scenarios in the coming years. By 2025, 35% of enterprises will master the use of generative artificial intelligence to develop digital products and services. By 2026, generative AI will undertake 42% of traditional marketing mundane tasks, such as search engine optimization, content and website optimization, customer data analysis, segmentation, potential customer ratings, and super personalization. By 2028, tools based on generative AI will be able to write 80% of software testing work, reducing the need for manual testing, improving testing coverage, software availability, and code quality.
IDC also predicts that many job positions will be affected by AI. By 2027, 40% of existing job roles in G20 organizations will be redefined or eliminated due to the adoption of generative AI.