首页 News 正文

Starbucks debuted at the first Chain Expo to showcase the layout of the entire coffee industry chain

李四哥
1358 0 0

On November 28th, Starbucks China made its debut at the first China International Supply Chain Promotion Expo, with the theme of "Rooted in China, Unlimited Chain Creation", and shared the supply chain story behind guarding every cup of high-quality coffee with domestic and foreign guests and industry experts.
With nearly 25 years of practical experience and industrial layout in the coffee industry in China, Starbucks China has taken the lead in achieving large-scale integration of the vertical industry chain from raw beans to coffee, demonstrating Starbucks' continuous commitment to and promotion of "fixed chain and strong chain", and always committed to leading the high-quality development of China's premium coffee industry. Starbucks Global CEO Nasihan sent a video message to the opening ceremony of the Chain Expo, emphasizing Starbucks' firm confidence in long-term optimism and investment in China.
Coffee is a bridge that connects the world, making people and communities better, which is highly in line with the theme of "Connecting the World, Creating a Future Together" at the first Chain Expo. The Starbucks booth is located in the Healthy Life Chain exhibition area, and following the aroma of coffee, you can come to the Starbucks booth.
At the booth, Starbucks will focus on its efforts in the supply chain industry, focusing on four major areas: "integrating the industry chain", "strictly adhering to the food safety chain", "promoting the digital intelligence chain", and "building a green chain". It will vividly and vividly showcase the journey of a coffee bean from its origin to a cup of coffee in the hands of customers to the attending guests.
Rooted in China for nearly 25 years, China has become Starbucks' largest and fastest-growing overseas market globally. Starbucks' achievements in China are inseparable from its deep cultivation and layout in the supply chain industry chain.
In the future, Starbucks will continue to work with more partners to continuously optimize and strengthen the construction of supply chains and industrial chains, and leverage the integration advantages of planting, production, and consumption to build a world-class coffee industry chain in China.
CandyLake.com 系信息发布平台,仅提供信息存储空间服务。
声明:该文观点仅代表作者本人,本文不代表CandyLake.com立场,且不构成建议,请谨慎对待。
您需要登录后才可以回帖 登录 | 立即注册

本版积分规则

  • 【科技记者古尔曼:苹果计划于12月第一周发布iOS 18.2系统更新 带来更多人工智能功能】科技记者古尔曼透露,苹果计划于12月第一周发布iOS 18.2系统更新。iOS 18.2将为iPhone 15 Pro机型和所有iPhone 16机型带来更多 ...
    cristianna
    昨天 17:32
    支持
    反对
    回复
    收藏
  •   近日,爱立信中国区总裁方迎在接受《经济参考报》记者采访时表示,5G技术在全球范围内得到了迅速发展,但面临商业潜力未能充分挖掘、网络运营难度较以往更高两大挑战。因此,运营商在继续5G网络部署的同时,应关 ...
    blueskybb
    昨天 15:05
    支持
    反对
    回复
    收藏
  • 【特斯拉首次聘请了一位品牌大使】特斯拉近日公布了首位品牌大使韩国奥运射击选手金艺智,这一举动有些出人意料,毕竟它曾经对广告的态度十分不屑。 ...
    xyyg
    昨天 13:34
    支持
    反对
    回复
    收藏
  •   证券时报网讯,纽约州共同退休基金在第三季度对一些科技巨头的股票进行了调整。该基金是美国第三大公共养老金,管理着2677亿美元的资产。该基金三季度出售了231,600股Palantir 股票,将其持股数量降至110万股。 ...
    LEMONKEITH
    昨天 15:12
    支持
    反对
    回复
    收藏
李四哥 新手上路
  • 粉丝

    0

  • 关注

    0

  • 主题

    3