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Sudden! Taobao has collapsed, nails have collapsed, and idle fish have collapsed. Rush to the hot search! What happened?

多德德多w
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Double 11 came to an end, but Taobao, Alibaba Cloud Disk, and Xianyu suddenly rushed to the hot search together.
This evening, keywords such as Taobao crashing again, Xianyu crashing, Alibaba Cloud disk crashing, and DingTalk crashing appeared on Weibo hot searches, sparking heated discussions.
Weibo

Alibaba's "Bang" Hot Search
Today, multiple users reported that multiple products under Alibaba, including Taobao, Xianyu, Alibaba Cloud Disk, and DingTalk, are suspected to be unable to operate normally.
Weibo

At around 18:00 on the 12th, the official website of Alibaba Cloud announced that the Alibaba Cloud product console service was abnormal.
According to the announcement, starting from 17:44 Beijing time on November 12th, Alibaba Cloud monitoring discovered abnormalities in cloud product console access and API calls, and Alibaba Cloud engineers are urgently intervening for investigation. 19: Around 20, the announcement stated that engineers have restored access to the majority of regional console services by restarting component services in batches. At 21:11, the announcement stated that all affected cloud products had been restored, and due to the fault affecting some cloud products' data (such as monitoring, billing, etc.), there may be delayed push situations, which do not affect business operations.
Source: Alibaba Cloud official website

Double 11 Closing
Taotian: Overall growth in order volume and total transaction volume
It is worth noting that yesterday evening, on the day of the "Double 11", multiple users also reported that Taobao was unable to make payments or due to a surge in traffic during the "Double 11" promotion period.
From the data, the shopping myth of "Double 11" this year is still ongoing.
As Dai Shan, CEO of Taotian Group, said on the evening of November 11th, this year's "Double 11" successfully confirmed the good momentum of consumer recovery and reflected the long-term prosperous trend of the domestic market.
According to Taotian data, as of midnight on November 11th, a total of 402 brands on the platform had transactions exceeding 100 million yuan, of which 243 were domestic brands, and 38000 brands had a year-on-year increase of over 100% in transactions. More than 2 million small and medium-sized businesses have seen a year-on-year increase of over 100% in transaction volume, and a large number of "dark horses" have emerged in cycling, skiing, light health, and other tracks, reflecting the diversity and vitality of the consumer market.
Source: Taobao Tmall

Faced with the 15th year of "Double 11", Taotian Group's Alibaba mom and market president Jialuo shared his observation that compared to previous years, there will be high-speed growth in data on the first day of pre-sales and the beginning and end of Double 11. Since the first wave of pre-sales on October 24th this year, almost every day of data has shown double-digit growth.
In an interview with the media on the evening of November 11th, Dai Shan stated that the number of users participating in this year's Tmall Double 11 reached a historic peak, with a cumulative number of visited users exceeding 800 million. The user base of Taobao 88vip has exceeded 32 million, reaching a new historical high. The transaction volume has also increased in double digits year-on-year, highlighting the effectiveness of the "user first" strategy.
The enthusiasm of merchants for participating in the "Double 11" is also very high, and the effect of adding members is obvious. According to Taotian data, the number of active operating merchants per week increased by 150% year-on-year, and the number of daily advertising paying merchants increased in double digits year-on-year. As of midnight on November 11th, Taobao and Tmall merchants have added over 100 million new members, with a year-on-year increase of nearly 30% in the membership scale of all platform merchants. The number of merchant membership orders has increased by over 100% for several consecutive days.
UBS: China's internet industry is expected to see three major positive factors, including Alibaba
As of the close on November 10th, Alibaba's Hong Kong stock price was at HKD 79.60 per share, while the US stock price was at $82.75 per share.
UBS recently reported that it is optimistic about the Chinese internet industry and has rated Alibaba, Pinduoduo, and JD as "buy".
Analysts believe that the Chinese internet industry will face three major positive factors. Firstly, undervaluation and improved shareholder returns. Due to their strong free cash flow, core businesses, and capital expenditures, many internet companies are also increasing shareholder returns, equity returns, and earnings per share through buybacks and dividend payouts.
Secondly, profits continue to rise. UBS analysts say that as of now, internet companies such as Alibaba and Pinduoduo have raised their average profit expectations by about 15% in the 2023 fiscal year, mainly due to the growth in profit margins. They believe that the space for further enhancing operations (such as productive savings related to artificial intelligence), expenditure discipline (sales, marketing, and staffing), and rational competition provides upward potential.
Finally, supportive macroeconomic policies and relatively small investor positions. UBS analysts say that with the promotion of supportive macro policies, internet companies may become one of the main beneficiaries of consumer oriented businesses in the future, such as e-commerce, advertising, and online games.
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