On the afternoon of April 22, Baidu Apollo held a smart car product launch event on the eve of the 2024 Beijing Auto Show, with the theme of "Breaking Dawn and Embracing the Moment of Smart Change". Focusing on automotive intelligence, it released a newly upgraded "Driver's Cabin Map" series of products.
"Recently, there have been rumors in the market that Baidu has abandoned its intelligent driving L2 business. I would like to clarify that these rumors are not credible. Not only have we not given up, but we also need to do better, and our strategy of being a 'technology partner' for intelligent car companies has never changed. Wang Yunpeng, Vice President of Baidu Group and President of the Intelligent Driving Business Group, said that Baidu has been deeply involved in autonomous driving for over 10 years and has been laying out in the map field for 20 years. We firmly believe that through the close integration of AI technology and vehicle engineering, cars can be smarter and travel easier.".
In the face of industry pain points and user needs, at this press conference, Baidu Apollo released a new upgraded "cockpit map" product matrix, including the pure visual urban navigation assistance driving product ANP3 Pro, Baidu Maps V20 version, and the intelligent cabin model 2.0 based on the Wenxin model, continuously leveraging the advantages of AI technology to help car companies win intelligent racing races.
A good intelligent driving should be a reliable and good driver who can drive on any road and park in any parking space. The cost of urban intelligent driving should be low enough, not only for cars priced above 200000 yuan, but also for cars priced at 150000 yuan that can be equipped as standard. A good intelligent driving should integrate car and mobile maps, update them synchronously and be equally useful, so that car companies no longer worry about product updates and car owners no longer need phone holders. A good intelligent cabin should reconstruct the relationship between people and cars, becoming a caring assistant that car owners cannot do without. Baidu Apollo not only provides ready-made cockpit intelligent agents for car companies, but also provides expert models. "With development tools, it is convenient for car companies to customize development," said Wang Yunpeng.
Wang Liang, Chief R&D Architect of Baidu Intelligent Driving Business Group (IDG) and Chairman of IDG Technical Committee, introduced that based on industry trends and user demand insights, Baidu Apollo has officially released the pure visual urban navigation assistance driving product ANP3 Pro, bringing the hardware cost of advanced urban intelligent driving into the era of tens of thousands of yuan.
Unlike most advanced urban intelligent driving products equipped with LiDAR in the current market, Baidu ANP3 Pro adopts a pure visual technology route with faster evolution speed and higher algorithm limit. It is equipped with 1 NVIDIA DRIVE Orin (254TOPS), 11 cameras, 3 millimeter wave radars, and 12 ultrasonic radars, creating a full scene perception solution that is comparable to Lidar (ultra long range LiDAR/long range LiDAR and blind filling LiDAR) and can be mass-produced while achieving lower BOM costs.
In addition to releasing the latest intelligent driving products, Baidu Vice President Shang Guobin has released Baidu Maps V20, launching four versions of products: basic version, 3D leading version, 3D flagship version, and SR intelligent driving version, achieving the integration of mobile phone maps and car maps, aiming to make car users throw away their phone holders.
Su Tan, General Manager of the Intelligent Automobile Business Department of Baidu Intelligent Driving Business Group (IDG), has released the cockpit expert model empowered by Wen Xin - Intelligent Cabin Big Model 2.0. Sutan stated that on the basis of Wenxin's strong language processing ability and a deep understanding of the automotive field, the Intelligent Cabin Model 2.0 will equip each car with a "caring assistant", making the driving journey safer, more efficient, and enjoyable for users.