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Alibaba's quark has released a self-developed large model aimed at serving its own search strategy

王俊杰2017
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Add more players to the domestic large model camp. On November 14th, Alibaba's Intelligent Information Business Group released a fully stack self-developed quark model with hundreds of billions of parameters, which will be applied in scenarios such as general search, healthcare, education and learning, and workplace office.
It should be pointed out that before the quark model, the Alibaba system had already released the more popular Tongyi Qianwen model. Tongyi Qianwen belongs to Alibaba Cloud, while the Quark Big Model belongs to the Intelligent Information Business Group. The Intelligent Information Business Group belongs to Company N in Alibaba's "1+6+N", similar in sequence to companies such as Hema, DingTalk, and Feizhu within the group.
According to official information, the Quark Big Model has recently performed well in some scenarios such as writing and exams in the CMMLU authoritative big model performance evaluation. Adhering to self research and launching big model products is mainly aimed at serving Quark's business strategy. The big model will become the technical support and foundation for promoting Quark App's product experience innovation and moving towards a new generation of search platforms.
The quark app defines itself as a search based intelligent efficiency tool, with a majority of young users. According to the "2023 Intelligent Efficiency Application Research for Young People" report released by QuestMobile, the Quark App has the highest proportion of users in the pan student population and the new generation of workplace population, with young users using it for the longest time in the industry.
Since the beginning of this year, the Quark App has integrated artificial intelligence technology into multiple application tools aimed at young user audiences. The newly launched quark scanning king app can recognize, analyze, and extract text from files on various media, helping media reporters, teachers, and other white-collar professionals improve their work efficiency. In addition, the AI natural language search function on quark online drives allows for quick access to cloud data such as photos and documents through key information such as fuzzy words and adjectives.
It can be seen that the quark model launched this time is still mainly used in office scenarios. In the future, it will also derive vertical models such as general education, healthcare, and education, which can provide professional services such as AIGC and intelligent retrieval. Previously, Tencent's Universal Language Large Model Hybrid, also known as it will provide services around office scenarios; According to Lanjing Finance, the collaborative office software Feishu under ByteDance is also about to release new AI products and capabilities for office scenarios.
In September of this year, with the inauguration of Alibaba's new CEO Wu Yongming, he listed user first and AI driven as two major strategic priorities in his full staff letter, and stated that he would increase strategic investment in "technology driven internet platform business" and "AI driven technology business". At the recently held 2023 Wuzhen World Internet Conference, Wu Yongming also stated that in the foreseeable future, more intelligent next-generation products will enter people's lives, and AI assistants will be everywhere.
In fact, in the "1+6+N" spinoff process, a more market-oriented Alibaba is being formed, and each business group or company must take full responsibility for its own development and have a high degree of market decision-making power. For example, in the recent Tmall Double 11, they chose Mango TV instead of Youku within their own large entertainment group on the live broadcast platform of the evening party.
The intelligent information industry group emphasizes that the quark model mainly serves the strategic development of quarks.
According to Blue Whale Finance, as N Company's intelligent information business group, it has long maintained small-scale profitability. The AI era has arrived, and a new critical point for the experience of big model applications is within reach, "said Wu Jia, President of Alibaba's Intelligent Information Business Group. AIGC technology based on big models will bring new changes to search products and accelerate the move towards the next generation of search.
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